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How to Write SMART Marketing Communication Objectives (That Actually Sell)
📣 Are your communication goals actually driving sales? If they only say “increase visibility” or “get more likes,” it’s time to rethink your strategy. In this week’s blog and videoblog, Dr. Carlos Valdez explains how to write SMART objectives (Specific, Measurable, Achievable, Relevant, and Time-bound) that are truly aligned with ...
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