The framework released this morning by the ARF divides TV into six clusters that can be combined into two new mini universes ...

A federal judge said Target shoppers can attempt to prove that Target uses facial recognition technology. The company denies doing so. Read the whole story ...

Subscribe today to gain access to every Research Intelligencer article we publish as well as the exclusive daily newsletter, full access to The MediaPost Cases, first-look research and daily insights ...

Pfizer execs also reacted to the positive and negatives of new administration, including the fact that "not everybody is a complete believer in vaccines." Other best practices cited in ANA's ...

Texas Attorney General Ken Paxton said Thursday he is investigating whether World Federation of Advertisers and its now-defunct Global Alliance for Responsible Media organized a boycott of social ...

Western Union launched a new media business earlier this month to offer advertisers a link to diverse multicultural audiences. Western Union Media Network, the new business, can connect ...

Despite the zillions of Americans addicted to almost immediate home delivery of any product under the sun, apparently a lot of people still like to fight the crowds on Black Friday. According to ...

Connected TV is the growth engine of the advertising world. Nothing marries together the brand-building power of lean-back sight, sound and motion advertising with the granular addressability ...

The Department of Justice (DoJ) antitrust court in a filing released Wednesday said Google must divest its web browser Chrome, citing the judge’s earlier ruling that the browser strengthened the ...

Performance marketing and retail media agency MindgruveMacarta appointed Victor Camozzi as its new executive creative director. With over two decades of experience in advertising, Camozzi's work ...