How can Microstrategy borrow billions at 0% to continue buying bitcoin and what does this reveal about market players’ expectations.

Since 2020, Saylor has leveraged his publicly traded company to amass over $14 billion in paper profits by buying more than $30 billion worth of Bitcoin, positioning MicroStrategy as the largest corporate holder of the cryptocurrency. It’s a strategy that has drawn admiration from Bitcoin maximalists and skepticism from traditional investors alike.

After a huge post-election rally, Bitcoin (CRYPTO: BTC) just hit another all-time high, and is on the cusp of breaking through the $100,000 mark for the first time ever. To answer that question, you first have to understand how MicroStrategy has fundamentally changed its business over the past few years.