The most you can lose on any stock (assuming you don't use leverage) is 100% of your money. But on the bright side, ...

Reviewers say the gentle, nourishing formula is a “game changer for second-day hair.” ...

Fall nail colors are deep and saturated—and they pair well with crisp autumn weather. From chocolate brown to earthy green to ...

Many founders got into Sephora after establishing themselves in more niche beauty retailers first. Ceremonia and Innbeauty ...

Hailey Bieber’s Rhode went from buzzy launch to billion-dollar buyout in less than three years, landing a landmark ...

Okay, luxury skincare for less? Twist my arm! And, of course, the brand behind the affordable magic in question is none other ...

How Ash K Holm gets the Kardashians camera-ready, plus shop her curated Ipsy box with full-size products from Patrick Ta ...

Lili Reinhart’s Personal Day is venturing into retail.

Your local Best Buy may soon have an IKEA in the middle of it. Five Best Buy stores will soon feature a 1,000-square-foot IKEA showroom.

Family Research Council slams Ulta for selling Jonathan Van Ness hair products, accusing the company of mocking women.