New brand, same goals With Kyrie in their fold, Anta now boasts of having two major NBA stars in their fold. The company signed Klay Thompson in 2014, who coincidentally is now teammates with Irving.

Kyrie shook up the sneaker industry by partnering with ANTA and making the Chinese brand relevant in the United States. Finally, the casual fan can get their hands on his sneakers.

Further more, Kevin Durant's signature deal is actually losing Nike money according to sneaker research analyst Matt Powell. This has to be the main hurdle for Nike.

Dallas Mavericks guard Kyrie Irving has proven to be the most creative player on and off the court. Since launching his signature sneaker line with ANTA, Irving has delivered high-quality ...