(NEXSTAR) – Julie Felss Masino, the president and CEO of Cracker Barrel, reportedly offered an explanation for Cracker Barrel’s reasoning behind its ill-received logo “refresh” earlier this year.

Cracker Barrel's CEO said this week that its controversial short-lived logo change was not motivated by ideology, despite some speculating otherwise. The change was intended to make the restaurant ...

Cracker Barrel has cut ties with the design firm that created its controversial new logo and redesigned restaurants. The restaurant chain started implementing the changes but quickly reversed course ...

Cracker Barrel first announced on Aug. 19 that it was updating its logo, removing the iconic man seated next to the wooden barrel. The logo was met with online backlash, even sparking a response from ...

Cracker Barrel is shelving plans to remodel its restaurants as it continues to backtrack on overhauling its brand image. The move comes after the chain already reverted to its old logo in response to ...

President Donald Trump weighed in on Cracker Barrel's controversial rebranding on Tuesday, both before and after the company announced that it was reverting back to its previous logo. Earlier, the ...

Cracker Barrel is bringing back the "Old Timer" to their logo as the kitschy chain faced heavy criticism this week over its rebranding efforts, which intensified when the new logo was lambasted by ...

Cracker Barrel is acknowledging that its new logo is not pleasing people – while still standing by its new look. The nationwide restaurant chain and country store issued a response on its website on ...