McDonald’s is undertaking a multi-year transformation aimed at improving the customer experience, strengthening loyalty ...

Halfway to its 2030 net-zero goal, Apple faces slow and hold-out suppliers, a tariffs scramble, and an AI race that could ...

Apple’s (AAPL) stock has been the subject of intense debate among investors, with bulls and bears fiercely divided over its ...

Approximately one-third of Gen Z and millennials surveyed by Gale said they stopped using a loyalty program because it felt ...

Of course, the pre-AI era KPIs of measuring brand loyalty are still relevant: repeat purchase rate, customer lifetime value, ...

In today’s polarized environment, where diversity, equity, and inclusion (DEI) and environmental, social, and governance (ESG ...

If you're looking to build a successful loyalty program, these practical tips can help you make it worth your customers’ while—and yours.

Musi says evidence shows Apple conspired with music industry on App Store ban Both Musi and Apple seek sanctions as fight over App Store removal intensifies.

Apple iPhone owners are still sticking with the brand at rates that shame every other smartphone producer, and a small dip in loyalty doesn't mean much without better data.

This study investigated the effect of artificial intelligence on e-customer loyalty in the Saudi Arabian e-commerce market. It evaluates five important variables: social media exposure, product ...

A popular retailer is changing its loyalty program for customers. Beginning June 3, 2025, Nordstrom’s The Nordy Club members "will no longer be able to earn loyalty points for purchases made at ...