The decision to abandon DEI isn’t just morally questionable; it’s a strategic blunder. Companies such as Target, Amazon and McDonald’s are risking more than bad viral social media posts. They’re ...

Looking to for-profit marketing strategies can provide nonprofits with a way to attract more attention and supporters.

Deborah Golden, Chief Innovation Officer at Deloitte, provides the most important takeaways from CES 2025 for marketing executives.

Super Bowl teasers including Bosch and NerdWallet and AMV BBDO’s new global campaign for Sure.

AUSTRALIA’S central bank is considering a slate of new regulations for the payments system to open the use of mobile wallets, make... APPLE was ordered on Wednesday to face a private antitrust lawsuit ...

Also, local school districts have been announcing plans for E-learning days or schedule changes, and even the Federal Emergency Management Agency is closing its Georgia disaster assistance centers ...

Crafting Compelling Messaging and Creative Assets Now that you've nailed down your target audience and established measurable metrics, let's dive into the heart of your marketing campaign: crafting ...

eCommerce affiliate programs can be a profitable niche in mobile affiliate marketing with high payouts, particularly as they promote the latest popular gadgets, websites and online offers to mobile ...

Donald Trump made lots of big promises on the campaign trail about what he would do as president. But in the weeks since he won the election, Trump and his transition team have been quietly ...

If you’re using a compatible Huawei smartwatch, you can now make Touch ‘n Go eWallet payments directly from your wrist. Huawei Malaysia has announced that the TNG eWallet QR Pay feature is now ...