Seiko has done the unthinkable and teamed up with Pepsi, creating official versions of a Pepsi GMT and Pepsi diver.

After decades of nicknames, Seiko 5 has now made an official collaboration with Pepsi, unveiling two limited-edition watches.

The Seiko 5 Sports x Pepsi collaboration marks the brand’s first authorized partnership with the sugary drinks giant. Two ...

The all-black 42.5mm GMT (ref. SSK007) pairs a black dial with a bi-directional red-and-blue bezel, the modern Pepsi logo at ...

Seiko has turned the fan-made “Pepsi” nickname into an official fizzy collaboration, teaming up with the soft drink giant .

Seiko has stepped into the spotlight with its most playful and meta watch release yet: two limited-edition “Pepsi” watches ...

Laffy Taffy is leveraging nostalgia as it gives candy fans the chance to get their own jokes on the iconic brand's wrapper.

Short-form video ads must be creative and entertaining to capture attention, but prioritizing creator-led content and leading ...

And more and more, the broader watch world is taking notice of this self-proclaimed “outsider.” Last year, his collaboration ...

Following EA’s big multiplayer reveal last week, we now know a whole lot more about Battlefield 6. On Oct. 10, the game ...

Behind every slice is a world of AI, automation, and sustainability, ANGELIQUE MOGOTLANE discovers during a Sasko factory tour in Shakaskraal.

By the time Coca-Cola arrived, Hey Song was deeply enmeshed in Taiwan’s cultural fabric. It also boasted a flagship drink ...