The 98th annual Macy’s parade was hosted by NBC’s “TODAY” show stars Savannah Guthrie, Hoda Kotb and Al Roker.

Al, Savannah and Hoda are back to bring you the 98th edition of the Macy's Thanksgiving Parade. TODAY.com captured each and ...

Al, Savannah and Hoda are back to bring you the 98th edition of the Macy's Thanksgiving Parade! TODAY.com will capture each ...

They’re up, up and — almost — away. The massive helium balloons that will float through City for the Macy’s Thanksgiving Day ...

The massive helium balloons that will float through New York City for the Macy’s Thanksgiving Day Parade took shape on ...

The parade begins on Manhattan’s Upper West Side and ends at Macy’s Herald Square flagship store on 34th Street, which serves ...

It’s that time of year again. The holidays are officially here. Thanksgiving is upon us and that means so, too, is the Macy’s ...

Thanksgiving is upon us, with the Holiday Season marching in alongside pop culture’s most enduring characters thanks to the ...

The 2024 Macy's Thanksgiving Day Parade featured new balloons like Minnie Mouse and Spider-Man, as well as performances by Jennifer Hudson, Walker Hayes and more. PEOPLE has the full recap.

NBC will host the official telecast for the cherished holiday tradition live at 8:30 a.m. ET on Nov. 28, and the parade will also stream on Peacock. Simultaneously, Telemundo is offering coverage of ...

In addition, Macy's Winter Wonderland in Central Park will host a special performance by Sebastián Yatra with a holiday choir ...

These New Yorkers are pumped for the Thanksgiving Day Parade. Hundreds of spectators gathered on the Upper West Side Wednesday to watch both classic characters and new additions take flight ahead ...