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Coles Group’s broader creative and media remit has previously been handled by bespoke outfit Smith Street. The agency is split between OMD on the media side and DDB on the Creative side, and does not ...
There’s something about the monsoon that makes you crave bhajiyas, vada pav, or the fried comfort food that’s unique to your region. Frozen food brands tap into this seasonal nostalgia.
With Q-comm’s ad revenue projected to cross ₹5,000 crore by end-2025, it’s fast becoming a core pillar of digital media plans ...
For example, a global retail brand can input its product feed into a creative ad tech platform. The AI generates diverse creative content, such as social media ads, display banners, and video content, ...
A Bengaluru saree shop’s ChatGPT-style ad is winning hearts online ahead of the Varamahalakshmi festival. Here’s why the ...
Inspired by a cultural trend that spans social and traditional media, the edgy campaign began as an idea from The Martin Agency.
Learn how to create stunning product ads in minutes using AI tools. Save time, cut costs, and elevate your marketing with this 2025 guide ...
Turns out Gen Z doesn’t want another Instagram ad. They want an immersive rooftop, Pilates experience DJed by Fred Again.
Schedule your free digital audit with Social Firm. About the Hermes Creative Awards The Hermes Creative Awards is an international competition honoring excellence in traditional and emerging media.
Fan Style encourages mobile ordering and creativity by rewarding users each time someone purchases their custom order once it ...
Tracking ad agency account reviews—the latest on brand creative, media and more From the consultants to the incumbents, everything you need to know By Ad Age Staff. Updated on August 4, 2025.
Harnessing the power of social media to grow your business is an opportunity you can’t afford to miss. More people than ever are turning their social media presence into profitable ventures—whether as ...