Today’s makers of fishing boats and gear suffer from iPhone syndrome: They want to make the on-water experience as seamless and fun as playing with a new app. And in many ways, they’re succeeding.

The new Mercury Marine ­joystick control for a single outboard puts throttle, shifting and steering control in the palm of your hand. Many captains will find that the joystick makes it easier to ...

KENNESAW, Ga.--(BUSINESS WIRE)--Yamaha kicks off 2025 with new product offerings including an expansion of its HARMO line, available in single and twin configurations. Fully integrated with Helm ...

The first question we asked about Mercury’s V-10 Verado outboards is why a V-10? The answer proved straightforward. By maintaining the 64-degree cylinder angle of the V-8 Verado 250/300 hp motors, ...