The University of Notre Dame athletic department unveiled a new football-specific Fighting Irish leprechaun logo on Thursday.

Cracker Barrel unveiled a new logo on Aug. 19. By Aug. 26, the restaurant changed course, returning to its old logo.

Last week, Cracker Barrel announced that it was changing its logo to remove the image of a man sitting in a chair leaning ...

Cracker Barrel misread its own customer base — and our culturally sensitive times — in revamping its image, experts say.

From laughing robots to singing raisins, these were once some of the most popular mascots and logos They were the figureheads of major companies, including fast food giants, toy sellers and car ...

The University of Notre Dame is ushering in a fresh era of branding for its storied athletic tradition. Ahead of the 2025 football season, the school unveiled a new Leprechaun logo, which is part of a ...