Oura Ring, Black Friday
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Is the Viral Oura Ring Actually Worth It?
That's where the popular Oura Ring comes in. I got my hands on the Oura Ring 3 two years ago—and it didn't take long for me to understand the hype. My sleep improved, my step count went up, and my heart rate was in check.
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Get the Oura smart fitness tracking ring for as low as $249 during Amazon’s Black Friday Week sale
This indiscrete ring tracks heart rate, sleep, recovery rates, and other essential vitals without adding another screen to your life.
The Oura Ring 4 Ceramic comes in four colors: Midnight (dark blue), Cloud (white), Tide (light teal), and Petal (light pink). The ring costs $150 more than the starting price of the standard Ring 4, with a $500 price tag, and is available in sizes 4-15.
Below, I'll walk you through the Oura Ring covers that stood out to me, sharing the real pros and cons of each. I'll also add my personal notes on what worked in daily use, what didn't, and which ones are actually worth your money.
See which smart ring wins in 2025, Oura Ring 4, Ringconn Gen 2, or Ultrahuman Ring Air, with pros, pricing, battery life, and app experience.
The Oura Ring 4 will cost $349 for Silver or Black, $399 or Brushed Silver or Stealth, or $499 for Gold or Rose Gold. In addition to that, there’s a $5.99 monthly subscription cost to use the app that displays and interprets all of your data.
I’ve worn an Oura Ring for 3 years. Here’s my honest review of the Oura Ring 4 — what’s improved, what’s not, and whether it’s worth the upgrade.
Smart ring leader Oura has filed a complaint with the US ITC against several major rivals: Samsung, Reebok, Zepp Health, and Nexxbase.
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Oura Ring's Latest Feature Measures Your Cumulative Stress—Here's What That Means for Your Training
Little stressors add up over time and can impact your workouts and recovery. A longevity doctor shares how to manage it.
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