Forbes contributors publish independent expert analyses and insights. TJ McCue is Seattle-based and covers tech & productivity tools. This article is more than 10 years old. Content marketing is one ...

Keyword density, or the percentage of time a keyword appears in content relative to the total word count, was once a major focus in SEO strategies. However, as search engines have become more ...

Keyword research is the foundation of an SEO strategy and other digital marketing efforts. Effective keyword research is essential if you want to reach a relevant audience online – or even be found ...

Search engines have moved away from matching keywords in search queries to keywords on webpages, a process that accelerated in 2012 with the introduction of the Hummingbird update. The impact on SEO ...

SEO keywords range from single words to complex phrases and are used to inform website content to increase relevant organic search traffic. Your audience uses them when searching for something related ...

How to Improve SEO? 15 Experts’ Recommendations What Are SEO Keywords? Why Are They Crucial for SEO? Search Engine Optimization, or SEO, is a set of practices for improving your website traffic and ...

Here’s what keyword difficulty means for SEO, how the score is measured and tips for using it to get better results. Keyword difficulty isn’t one of SEO’s hottest topics or latest trends. But it is a ...

Keyword research is one of the most important tasks for both SEOs and paid search practitioners. While there are plenty of robust tools on the market, Google Ads Keyword Planner is a great, free ...

Search engine crawlers (also called bots) comb through all the content they can find on the internet. They do so by following internal links within websites and links across different websites. The ...