Inside Shohei Ohtani’s deal with New Balance: The meaning behind the logo and the collection
New Balance announced its deal with Shohei Ohtani in January 2023, as the company went from being a brand officially endorsed ...
Sports Illustrated6d
New Balance Drops Iconic Ad Celebrating Shohei Ohtani MVP Award
In June 2024, New Balance officially released the Shohei Ohtani Signature Collection. The collection included his first signature shoe - the New Balance Ohtani 1. The launch of the Ohtani 1 is ...
New Balance CEO Joe Preston on Strategy, Values, and What He Learned From a 2016 Trump Controversy
Joe Preston discusses how New Balance has moved on from the 2016 Trump controversy and his strategy to appeal to new ...
Sportskeeda8d
Shohei Ohtani's Topps cards get new addition with upcoming release of Dodgers superstar's autographed ultrarare '50/50 Club' collection
Baseball card collectors everywhere will soon get the chance to add some major Shohei Ohtani cards from Topps ... memorabilia embedded in them: his New Balance logo, the MLB emblem and more.