Discover how AI-powered customer interactions can be revolutionized with mainframe data, offering real-time access and ...

Staying abreast of data mapping, problems, or system capabilities in our digitally driven world can be challenging. Therefore, you require a customer Relationship Management platform (CRM) which ...

Sept. 8, 2023 — Salesforce today announced the general availability of Bring Your Own Lake (BYOL) Data Sharing with the Snowflake Data Cloud from Salesforce Data Cloud. This builds on Salesforce and ...

Salesforce recently held its annual Dreamforce event, where it unveiled a host of products tied to the new Einstein 1 Platform. This platform aims to enhance productivity and customer engagement by ...

The evolution of Customer Relationship Management (CRM) systems has fundamentally transformed how organizations manage customer interactions, automate business processes, and drive operational ...

Salesforce, Inc. (NYSE:CRM), the leading customer relationship management (CRM) software provider with a market capitalization of $228.47 billion, is navigating a critical juncture in its evolution.

At its TrailblazerDX developer conference in San Francisco, Salesforce has announced new releases, research, and funding centered around generative AI for its CRM platform. Generative AI, specifically ...

Salesforce Marketing Cloud’s Loyalty Management provides the scalable foundation for earning and redeeming loyalty across every touchpoint. Airship powers the mobile-first customer experience, ...