With a personal SWOT analysis, a digital format could make it easier to explore different ideas and revise those ideas in the future. Avoid sticky notes that mysteriously vanish a week later.

Preparation For The Session This is how we prepare for a SWOT analysis session, which might help you prepare as well. • We choose one competitor to analyze.

A SWOT analysis can be a useful planning tool--or a navel-gazing exercise. Follow these 12 tips to get the most out of your next strategy meeting.