Sportswear brand Puma is pulling ahead of the competition in upcycling clothing with its new sustainability initiative. The country has created Re:fibre, a recycled textile material, and is using it ...

Puma’s newest footwear design lands itself in the center of the soccer pitch — and on the feet of a few notable players. The German athletic brand introduced its newest soccer boot, the Future Z 1.1, ...

A major shift is coming for one of Europe’s top national soccer teams, as Puma has announced a new long-term agreement with the Portuguese Football Federation (FPF). The new partnership will begin in ...

Nicole McLaughlin, the upcycling streetwear master, has announced her new partnership with Puma in a colorful and inventive way. The artist revealed a one-of-a-kind jacket, made entirely of Puma ...

LONDON, Nov 1 (Reuters) - Sportswear brands like Adidas and Puma are seeking to take advantage of a flirtation with soccer by the fashion world to reach a new customer base, building in part on demand ...

Puma will drop the Israeli national soccer team as the club’s official outfitter — a decision the German apparel brand said it made before the Oct. 7 assault by Hamas terrorists that claimed the lives ...

A war in the Middle East region has been a top news item in 2023. Puma is ending its sponsorship of the Israeli soccer team, prompting questions about the timing. The market’s back, and these 3 income ...

Puma will terminate its sponsorship deal with the Israeli Football Association (IFA) in 2024, but the sportswear brand says the decision is unrelated to the Israel-Hamas war. A spokesperson for the ...