Hello Kitty's grip on kawaii culture is slowly loosening as fans flock to a more punk mascot from Sanrio that they find more ...

Hello Kitty Brings Its Cutesy Aesthetic to UNIQLO Celebrating the character’s 50th anniversary. Fashion Jan 5, 2024 10.3K ...

IN THE 1970S, just as Hello Kitty came on the scene, teenagers and particularly adolescent girls across Japan started to abandon the precision of formal penmanship for a sketchy, balloony script ...