Expertly demonstrating the power of packaging is Frito-Lay's stripped-back Simply NKD Cheetos and Doritos – a duo of plain packaged chips designed to make a statement. With its minimalist design and ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. What makes a product stand out? When your product is lined up on a shelf with your direct ...

Chips are getting bigger in a bid to offer more functionality, and conversely, packages are required to house these bigger die sizes in even more compact form factors. That inevitably mandates new ...