Lego makes record sales as bid to ‘stay relevant’ sees F1 and Nike tie-ups - Best-selling themes include its Star Wars and ...
Lego said its sales increased last year as its Star Wars and Harry Potter play sets boosted its ... this year after signing partnerships with Nike and Formula 1. Lego reported a 12% rise in ...
Best-selling themes include its Star Wars and Harry Potter sets, and Lego Icons such as a Pac-Man set ... Adidas beginning next season that will replace sportswear manufacturer Nike, in what British ...