Less than two weeks after unveiling new out-of-home ad industry guidelines for measuring digital out-of-home advertising utilizing mobile “identity data,” the Out-of-Home Advertising Association of ...

Yesterday I wrote about how the lack of a standard unit of measurement was detrimental to the OTT industry. Today, we’ll look at how digital video providers like Facebook and YouTube are facing the ...

As you can see, there are a number of variables and the answer is simply not that straight forward. When conducting amplifier measurements, we tend to be a bit more forgiving with receivers than multi ...

The Royal Institution of Chartered Surveyors (RICS) has updated its property measurement professional statement to reflect new practices in the residential sector. The updated statement, RICS Property ...

The International Accounting Standards Board has published a new standard on classifying and measuring financial assets to determine whether an asset should be measured at amortized cost or fair value ...

Organizations typically measure safety and health performance by tracking incidents after the fact with lagging metrics, according to the American Society of Safety Professionals (ASSP). In an effort ...