A TikTok video posted by a young foreign model living in South Korea recently reignited the debate surrounding local beauty standards. In the video, user @lalisalein explains that she is regularly ...
Korea JoongAng Daily on MSN
K-beauty in crisis? China, once Korea's largest export market, narrows the gap with its own cosmetics push.
After years of rapid growth fueled by China, Korea’s beauty industry is reshaping its global ambitions, turning to the United ...
“Did you wear sunscreen today?” reads a smattering of blue bubble letters across the front window of Korean beauty store Senti Senti’s new location in Williamsburg, New York. The shop — founded in ...
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Golki is a non-invasive Korean ‘bone setting’ massage that aims to sculpt and balance the face by working with the body's ...
With Korean-born plastic surgeon Dr. Eunice Park at the helm, AIREM is introducing the latest Korean innovations to the United States. Here’s what to look out for. ByAnna Haines, Former Contributor.
When Korean skin care arrived in the United States several years ago, it became the stuff of legend among beauty enthusiasts. They raved about the sunscreen from the Korean brand Beauty of Joseon, ...
South Korea’s cosmetics industry has enjoyed remarkable growth over the past two decades. Fueled by the global popularity of Korean culture, demand for K-Beauty products has surged, driving a sharp ...
When Amrita Bhasin, 24, learned that products from South Korea might be subject to a new tax when they entered the United States, she decided to stock up on the sheet masks from Korean brands like ...
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