The event, started in 2015 as a way to hook new Prime members, has pushed other retailers to launch counterprogramming.

Amazon Prime Day 2025 will run for four days, from July 8-11, offering exclusive deals to Prime members. Texas shoppers can enjoy Amazon Prime Day for four days, from Tuesday, July 8, through ...

Amazon’s Prime Day event launched on Tuesday and runs through Friday. Photo: AFP via Getty Images Amazon expanded its annual Prime Day sales event this year to four days from two.

This TV is down to just $70 ahead of Prime Day, a staggeringly low price for a 32-inch TV. It' comes with more than 31,000 Amazon reviews and a solid 4.5-star rating — pretty impressive for such ...

Amazon's Prime Day event kicked off Tuesday, and analytics firm Adobe expects the e-commerce giant's influence will trigger nearly $24 billion in spending at U.S. retailers this week. While that ...