Internal linking is a crucial aspect of any website, but it is especially important for ecommerce websites. Internal linking helps improve the navigation and user experience for your website visitors ...

Link acquisition has been all the rage in SEO for as long as most of us can remember. What is interesting is the lack of attention paid to internal linking vs. inbound linking. Yes, inbound links are ...

Straightforward question: is there an internal linking overoptimization penalty? I'm not talking about keyword stuffing the anchor text, but using a relevant anchor repeatedly and adding internal ...

Google’s John Mueller answered a question about links in the button element, confirming that Google can’t see them. Some SEOs have been hiding internal links in the button element in order to block ...

Internal link building sounds basic, and that's probably why so many SEOs underrate its significance to a healthy SEO strategy. Internal linking is a basic, yet often underrated form of SEO — ...

External and internal linking strategies have long been cornerstones of SEO work, but now many marketers are wondering if link equity still matters in today’s AI-driven search landscape. In reality, ...

At its core, search engine optimization (SEO) relies on a thorough understanding of control: Making strategic maneuvers in areas you can control will influence your success in places you can't—e.g., ...