Citations: His work has been cited by over 2025 publications (scholar.google.com) with h-index of 22 and i10-index of 50. Selected reviewed publications (abridged list): Dr. Siddharthan has authored ...

A majority of these are focussed on pet food, while Supertails and HUFT are both marketplaces that even offer vet consultations. Within this space, products are evolving quickly; Wiggles ...

The market is led by players such as Heads Up For Tails (HUFT), Supertails, Dogspot, Wiggles, Doggie Dabbas, among others. In April, pet care app Wagr raised INR 4.2 Cr in a strategic funding ...