Back at Watches and Wonders 2025, TAG Heuer made itself the talk of the show floor when it unveiled its Monaco Split-Seconds ...

Tag Heuer has unveiled one of its most technically ambitious watches to date: the Monaco Split-Seconds Chronograph Air 1, a ...

TAG Heuer introduces the Monaco Split-Seconds Chronograph Air 1 ✓ An amazing case made of high-tech materials ✓ Read about it ...

From a solar-powered F1 tribute to the elegant Astronomer, it’s been a big year.

Remember that time the world thought Apple had gone mad because it launched a $17,000 Apple Watch Edition? That figure is dwarfed by the price of TAG Heuer’s new luxury smartwatch, the Connected ...

While certainly the main attraction, that exceptional engine isn’t the only reason this piece clocks in at $138,000. The 41 mm by 15.2 mm titanium model, which comes in either a red or blue colorway, ...

Apple Watch fans may have gasped at the $800 price tag of the Ultra model when it was revealed last September, but that still seems like a bargain compared to some options. TAG Heuer today revealed ...

With great legacy comes great responsibility, and bearing that in mind across generations, TAG Heuer has recently unveiled ...

TAG Heuer wasn’t about to let a chance to celebrate the legendary driver Ayrton Senna pass it by. The Swiss watchmaker is teaming up with the late Formula 1 icon’s eponymous brand to release a special ...

“The original watch from 1986 was the first product to wear the TAG Heuer name. This is really the beginning of that story. This laid the foundation,” says Nicholas Biebuyck, TAG Heuer Heritage ...

Tag Heuer is back with two more Nintendo-themed watches, this time based on its automatic Formula 1 model. The Formula 1 X Mario Kart Chronograph and Chronograph Tourbillon are packed with details ...