Mastering the search term report can dramatically improve targeting, cut wasted spend, and reveal what real customers are ...

Ads have made their way into Google’s AI Mode, and many blockers are falling short. Here are some ways to keep your screen clutter-free.

Google is tweaking how sponsored results will appear in Search. Going forward, it will group any text ads on the Search page into a "Sponsored results" section that will appear at the top of the ...

Google now lets you collapse and hide all sponsored ads on a results page. The catch is you need to see the ads first, as the option appears at the bottom of the new "Sponsored" section. Google Search ...

Google is pushing advertisers to buy ads in AI mode, according to a report from AdAge. The publication caught onto slides from Google pitching AI Mode ads to potential buyers. "Be part of our most ...

Since March 1st, there are many Google Ads accounts that are not serving ads. The Google Ads forum is filled with complaints about this and as far as I can tell, I cannot find a single response from ...

Twenty-five years ago, Google unveiled Adwords, which pledged to enable advertisers “to quickly design a flexible program that best fits [their] online marketing goals and budget,” Google cofounder ...

Google has updated its "How the Google Ads auction works" page to add a line that says that Google will run different auctions for each ad location. The new text added to this page says: When someone ...