Any social media specialist or digital marketing manager will tell you that the key to their success for their clients is data. We love data. We like to know how many unique visitors have visited our ...

GAget is a Google Analytics app for macOS that started life as a Dashboard widget. These days, GAget resides in macOS’s Today widget panel of Notification Center. If you’ve ever used Google Analytics, ...

Google recently rolled out a new and improved version of Google Analytics called version 5. Hot from CMSWire labs, here are 3 killer new Google Analytics features all you power users can now enjoy.

Editor’s Note: As we are building our SkiftEDU service for marketers and SMBs in travel, we recently launched a new initiative: our new weekly series on digital marketing tips and tricks, SkiftEDU How ...

Daniel Waisberg, the Analytics Advocate at Google, posted on his Google+ page a new feature that rolled out within the Google+ Local Admin Dashboard screens. Now, if you link your Google+ Local ...

Sean Kim is the creator of The Growth List, helping you create a business around your lifestyle. This post originally appeared on AccelBlog. Many of you have probably heard of Google Analytics already ...

So you got yourself a Tumblr blog, right? Whether you’re a newbie website runner or a veteran Tumblr owner, you’ll need to keep track of your website stats. The best (and free) system out there to ...

Why is it, with an abundance of data, digital marketers are still throwing spaghetti on the wall to see what sticks? SEO and marketing professionals tend to focus so much on making the magic happen in ...

Google Analytics is the website and marketing measurement platform of choice for many. New reports and tools are added on a regular basis. Plus, we can connect other Google data products such as ...