Google clarified that exact keywords don’t serve ads in AIOs — but they also no longer prevent broad match keywords from ...
Welcome to our weekly Search Engine Land series, Everything you need to know about Google Ads in less than 3 minutes. Every Wednesday, I’m highlighting a different Google Ads feature, and what you ...
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Google Ads Keyword Planner: What you need to know
Keyword research is one of the most important tasks for both SEOs and paid search practitioners. While there are plenty of robust tools on the market, Google Ads Keyword Planner is a great, free ...
Learn how Google Ads prioritizes keywords and select which ones to compete in each auction. Discover the new query matching controls and how they can help you steer traffic. There are often times when ...
With Google Ads releasing AI Max globally back in September, more and more advertisers are trying it out. While some of the ...
This week’s PPC Pulse covers AI Max insights, Cyber Monday performance, and a new Google Ads asset with takeaways for ...
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