The Gmail logo is suggestive of a larger problem in the redesign: It elevates consistency above all else. Consistent branding can help create a coherent identity, but it’s not the only relevant ...

The new Gmail logo also apparently drops the envelope design, which makes sense as the service has become so much more than just for email. Google has incorporated features such as Google Meet, a ...

Gmail’s logo might seem a bit too business-to-business at times, but ultimately, it’s perfect, for both its faithfulness to the Google logo and simple brilliance with that “M.” ...