Simplification seems to be all the rage in ad tech these days. FreeWheel thinks the best way to simplify streaming video is by fostering more direct connections between buyers and sellers. To that end ...
Roku’s premium CTV supply can now be activated through the FreeWheel Streaming Hub with better demand signals, more transparency, and more efficient monetization, the companies said When you purchase ...
Roku's massive reach and FreeWheel’s direct connections bring enhanced targeting, transparency, efficiency, measurement, and speed to the industry. Today, FreeWheel, the leading global technology ...
Comcast’s FreeWheel streaming advertising platform and Roku are expanding their partnership by bringing activation of the latter’s premium Connected TV supply through the FreeWheel Streaming Hub. At ...