Throughout its 23-year run, The Ed Sullivan Show repeatedly made history with ... pulled in millions of viewers who would witness these performers for the first time - among them Elvis Presley ...

Beatlemania hit the U.S.A. in full force after John, Paul, George and Ringo played 'The Ed Sullivan Show' on Feb. 9, 1964 Rachel DeSantis is a senior writer on the music team at PEOPLE.