Consider the foundation on which your business lies. What are the underlying values? What is the mission, vision and purpose? These are often overlooked but are important when setting a strategy for ...

My friend David Wright is the CDO (Chief Deal Maker) of Lawyers Reality Company, a commercial real estate brokerage in St. Louis. He read my recent article Culture is the Who and How We Work; Strategy ...

Here’s how to create a concise explanation of your company’s objectives that helps develop a roadmap to achieve them. A mission statement serves as a clear and concise articulation of the company’s ...

“We’re in business to save our home planet,” reads the Patagonia mission statement. This American clothing company is a good example of how a company’s rootedness in its values can be a force behind ...

Practically every organization today has a set of core values that ideally function as the “operating instructions” of the company. The goal of articulating the essential and enduring principles of ...

Recently, I found myself reading a February article about the new value statements Mark Zuckerberg set when reimagining Facebook as Meta. I had never bothered to read the value statements associated ...

You might want to be a little more specific than this. This summer, teams will go away on team retreats or leadership summits to set those values. Far fewer will do anything about them. Just 10% of ...

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Westminster Tool halted capital investments on technology in 2010 and instead invested more than $1 million in its people, ...