Cheetos is tapping into excitement for the return of Netflix’s “Wednesday” by enlisting Thing, a skittering disembodied hand from the streaming series, as a spokescharacter, per news shared with ...

Last week, Megan Thee Stallion appeared in a Super Bowl ad teaser for Flamin’ Hot Cheetos. It’s the latest brand that she’s partnered with, adding to a list that already included Fashion Nova and ...

Megan Thee Stallion says she’s been eating Flamin’ Hot Cheetos “since birth,” so when Frito Lay approached the Grammy-winning MC about appearing in the brand’s new Super Bowl campaign, she didn’t ...

Are you a print subscriber? Activate your account. By Tim Nudd - 3 hours 32 min ago By Gillian Follett - 3 hours 39 min ago By Ad Age and Creativity Staff - 4 hours 30 min ago By Tim Nudd - 5 hours 39 ...

PepsiCo already sells a line of Cheetos and Doritos called “Simply” that are made with no artificial colors or flavors, but ...

Cheetos continues its marketing strategy of focusing on the flavorful residue the cheesy snack leaves behind in a new campaign focused on the results of snackers taking on tasks one-handed.

System1 tests ads on measures that predict long-term brand growth (star rating) and short-term sales growth (spike rating) – each between 1 and 5 stars. These measures are validated using the ...

Resolve, Lindt and Cheetos ran the most “likeable” television ads in 2021 in all categories, while commercials for Popeyes, Pizza Hut and Domino’s were tops in QSR likeability scores, according to a ...