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Big data, big impact: How data improves your social media marketing

Big data, together with AI, can help you find your target audience and communicate with it more effectively than ever before.
Forbes

Losing Subscribers? Get To The Root Of Your Churn Rate Woes With Big Data In Marketing Analytics

Businesses across every sector experience a churn rate. In the United States, significant sectors experience a churn rate between 10-25%. Suppose a company has a million subscribers with average ...
MediaPost

Rebalancing Big Data and Creativity in Digital Marketing

In recent years, our relationship with data has deepened. Data has allowed the digital advertising industry to evolve rapidly, bring us closer to consumers, and give us a higher level of control and ...
Forbes

How Big Data Is Helping Advertisers Solve Problems

Christena Garduno is the CEO of Media Culture, a brand response agency specializing in media planning and buying for nearly 30 years. Big data is transforming the relationship between companies and ...
Marketing

Big Data

Access of our Big Data Marketing Resources here. Select any of the popular topics below to narrow your search. Get unlimited access to all of our exclusive marketing resources. Go PRO Today The ...