Another key factor for Apple's success is its ability to grow revenues with a brand that increases customer loyalty and ...
Here Are Just 5 Of Apple’s Tactics To Get Us Emotionally Connected To Its Brand As you might imagine, people are willing to pay more money for products they feel "close" to.
Apple's new MacBook Air M4 and iPhone 16e are potential sales catalysts, offering significant hardware improvements and ...
A study conducted by Consumer Intelligence Research Partners or CIRP has once again revealed that Apple Inc.’s (NASDAQ:AAPL) iPhone users tend to retain their smartphones longer than Android users.
Apple lags behind its peers in releasing more sophisticated AI. The tech giant just admitted it’s proving a harder nut to ...
About 60% of those polled admitted to having a “blind loyalty” to Apple and even more — 78% — said they “couldn’t imagine having a different type of phone” than an iPhone.
The retailer’s move to integrate its Kohl’s Charge card and loyalty program with Apple Pay speaks to the latter’s widespread adoption among consumers, and signals that other marketers may ...