The Own A Piece of It campaign was created by Ogilvy Canada, featuring seemingly innocuous green billboards with square ...

Brand "authenticity” isn’t about a tagline or a logo tweak, but a lived truth. Today’s consumers expect more than polished ...

An American Eagle ad featuring Sydney Sweeney is drawing criticism over its “great genes” tagline, with some calling it ...

American Eagle responded to continued criticism over its new ad campaign, "Sydney Sweeney Has Great Jeans," which sparked backlash for its wordplay of "genes" and "jeans." In an Aug. 1 statement on ...

Sydney Sweeney's recent partnership with American Eagle Outfitters has generated substantial online criticism. The ad campaign, which focuses on the company’s new line of denim products, is centered ...

Carrier is launching a new advertising campaign to bring its brand transformation to life. Aligned with the new purpose and tagline, it showcases the company's global impact through emotionally ...

Nike is the latest in a growing list of major brands that have been stung by marketing flops that “seemed like a good idea at the time.” One of the lesser-known legends of botched branding was ...

BIZBEAT: Hawthorn Bank debuts new logo, tagline October 20, 2024 at 4:00 a.m. by Cameron Gerber ...

Bengaluru, November 13, 2024 — NBR Group, a renowned name in Bengaluru's real estate landscape for over 25 years, has unveiled a new logo and brand tagline “Elevate to Extraordinary”, as it ...

We are excited to announce the City of Pocatello’s new City logo and tagline. Pocatello City Council Members voted Thursday, September 19 on the new City logo and “The One and Only” as our ...

Community College of Philadelphia unveiled a new logo and tagline. The school’s president said the rebrand “The rebrand is an attempt to distinguish CCP among the institutions of higher education in ...