Wi-Fi will be free to those who sign up for Alaska’s Atmos Rewards. A partnership with T-Mobile means the carrier's customers can skip the ads; everyone else will have to sit through a few.

Starting in 2026, Atmos Rewards members flying on select Alaska and Hawaiian Airlines flights will receive free in-flight Wi-Fi through a partnership with T-Mobile.

The company noted in a separate announcement that it will offer the perk for free to members of its new loyalty program called Atmos Rewards.

"The idea of a game changer is a word I don't particularly subscribe to, but Starlink, for a business traveler, fundamentally changes your productivity and what you can get done," Brett Catlin, Alask...