Netflix’s ad-supported plan has notched a new level of monthly active users -- 70 million, according to the California-based streaming giant.

Netflix’s cheaper, ad-supported tier has reached 70 million global monthly active users two years after it was launched.

Netflix ( NFLX) said Tuesday that its ad tier, now two years old, has reached 70 million global monthly active users — a significant jump from the 40 million users the company revealed at its second Upfront presentation in May. The ad plan now accounts for over 50% of all Netflix sign-ups in markets where it's offered.